by Esther Derby | Feb 29, 2024 | Influence
Most of the time, people pursue a new idea because they can see how it will help them. Recognizing and internalizing this simple truth will help you expand your influence skills. Don’t just tell people why you think your idea is a good one. See the world from their...
by Esther Derby | Feb 16, 2024 | Influence
Reciprocity is a strong social norm in most cultures. People tend to respond to positive actions with positive actions. In other words, when someone does something beneficial for us, we feel inclined to reciprocate and do something beneficial for them in return....